In October 2021, “Ehtemam Center” was established to coincide with Riyadh season 2021, which was
found to be a link between visitors to the season’s activities, including citizens, residents,
and tourists from all over the world, and the management of the season. Then, it was expanded to
cover the activities of the Riyadh calendar and holidays, through various channels and 24/7 a
"Ehtemam Center" seeks to be the complementary part of the efforts made during assigned events throughout the Kingdom, by receiving inquiries and complaints from visitors and working to solve that radically. In addition, keeping "Ehtemam Center" name in the visitors' minds once they want to deliver their voice and find out their needs.